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Like it or not, you are a negotiator

The grand finale of the Business Game Project

After the finals of the Leuven Case Competition and the Solvay Business Game, our Business Game Project has come to an end. At least for now! Based on the feedback and our experience, we expect it to stay for many years to come.

Firstly, let’s give a quick overview of what the project entails. To prepare students to the best of our ability, we have partnered up with four other student associations. Each of them has their own specialty allowing an optimal set of workshops to be given at the highest level. The other associations are AFC, Capitant, Ekonomika, and Emergent. The workshops they gave were specified in pitching, finance, business, and analytics in their respective order. LCM SA contributed by organizing a negotiation workshop specified for SBG, as they have a separate challenge on this subject.


Then, all student associations got together, and we created complimentary teams for the competitions. What we aimed for was that the team had a good knowledge of all five areas of expertise, as well as making sure the students’ personality traits matched. This approach has both upsides and downsides. Although not being fully familiar to the person you’re competing with can be a burden, the added benefits of the complementary knowledge and personality outweigh that. Also, getting to know other engaged students is always a great opportunity.

Before taking a look at the individual experiences let’s walk through the general numbers. On the general project, but we also received an average rating from the participants of nearly 8/10. Positive feedback is always fun to receive but the goal remains improving the project for the future. Not only did we ask a general score, we have scores for each individual workshop, as well as suggestions and remarks from everyone in attendance. From that, we can happily report all workshops were positively perceived.


When asked our participants what they thought of the overall content the reception was positive, mostly focusing on how the workshops helped them tackle the problems more easily. Many of the tips given by the speakers turned out to be really helpful. Of course, the workshops given by people who participated in the past added another level of insight. Thus, the one point of critique, or opportunity as we prefer to see it, is that we should strive to get each workshop to be given by someone experienced.

We also asked the students what their feeling was towards the group as a whole. We already noticed the atmosphere was good. After the workshops people would stay to get to know each other and especially at the Solvay Business Game, the group really bonded well. Our survey confirmed this once again. One concern that did arise many times was that not all participants were as active, and too few people went to each workshop. The LCM SA members are used to the mandatory presence we ask for the Negotiation Track. However, it’s much more difficult when organizing this with many different student associations. They all have their own habits and culture. It is definitely a concern we will have to think about for next year. Only when all members are present, the maximum learning and knowledge spillovers are possible.


Overall the participants were all very enthusiastic about their participation in the business games. Those who had any regrets was because they only had the time to take part in just one of the two main events. In conclusion, we can proudly note that the Business Game Project of this year was a great success! Special thanks to Jeff Malcorps to organize it so well. Also, we would like to express our gratitude to AFC, Capitant, Ekonomika, and Emergent. It has been an inspiring collaboration and we hope to see this project continued in the future.